Monday, 18 November 2019

Advertisement Writing Format for CBSE Class 12 Examples

Advertisement Writing Format for CBSE Class 12 Examples

Advertisement Writing Format for CBSE Class 12 Examples: The term advertisement means an advertisement offering or seeking public information or services, advertising goods (property, household goods, and goods), etc., to buy or sell.

Advertisements are also used to provide information about missing persons, pets and belongings etc. A written draft of an advertisement is called a copy. Advertising is a very important for promoting sales and services. There are two types of advertisements
  • Classified Advertisements
  • Commercial or Display Advertisements

Classified Advertisements

The objective of these Advertisements is to convey more while paying less. They are brief because they are changed per word or per column/line or according to the space they occupy in a newspaper.

They are called classified because they are grouped into classes or categories according to their subject matter.

Some classified advertisements have a PO Box added to them. This facility is provided to the advertisers at some extra cost to preserve their identity. It is generally used for Matrimonial Alliance advertisements.

Types of Classified Advertisements

Situations Vacant wanted
Sale and Purchase (Property, Vehicle, Household goods)
To Let
Missing (Persons and Pets)
Lost and Found
Travel and Tours
Matrimonial Alliance

Guidelines for Drafting Classified Advertisements

Advertisements should always be designed in such a way that they be a focus for readers to go through them

Advertisements should all the time be meaningful and interesting so that they can attract the attention of the readers.

Advertisements should always have simple and effective language.

Advertisements should always be short and to the point.

The name of the advertiser and the advertised product must be properly explained.

Tip: To develop expertise in drafting advertisements, students are advised to read classified advertisement columns of leading newspapers.

Marking Scheme of Advertisement for CBSE Exam Class 12

In the CBSE Board exam paper, a question on classified advertisements written will test the following value points.

Advertisement Writing Format for CBSE Class 12 Examples
  • Format: Suitable heading/ classification advertisement will test the following value points. [1 Mark]
  • Content: Subject matter including contact address, phone number. [2 Mark]
  • Expression: Grammatical accuracy, spelling, suitable style. [1 Mark]
There is penalty of marks for exceeding the word limit. Download latest english subject sample paper of CBSE.

Below are some advertisements that have been asked in the CBSE Class 12 board exam and class 11 last year. If you want, you can write an advertisement on that basis.

Question1. Write an appeal in 50 words addressed to the people of your country, requesting donations for the martyrs of the Kargil War. The appeal is going to be published in the classified columns of a national daily. Sign yourself as Neera/Nadeem, Head Girl/Boy, Hill Top Public School, Nainital.


All know that the country’s brave security forces sacrificed their lives during the Kargil War to maintain our national honour and integrity. It’s our duty to raise funds for the families of the martyrs, All are requested to donate money generously to the War Heroes Family Prime Minister’s Relief Fund. Your collection should reach the undersigned by 5th February, 20XX.

Head Boy
Hill Top Public School

Question2. You plan to sell your flat. Draft a suitable advertisement in not more than 50 words to be inserted in the classified columns of a local daily giving all necessary details of the flat. You are Neeraj/Neerja, 28 Gopal Nagar, Delhi.


Sale-MIG Apartment
Available MIG apartment at A-43E Gopal Nagar, Delhi, for sale.
Has all amenities of modern living-three bedrooms, attached baths, drawing-cum-dining room with full woodwork, premium fittings and fixtures, marble flooring and family lounge.

For a fair deal, contact: 981000285X or

Question3. You want to sell your car, as you are going abroad. Draft a suitable advertisement in not more than 50 words to be published in the classified columns of ‘Hindustan Times’, Give necessary details of the Car. You are Suman/ Sushil, 21, Ram Nagar, New Delhi.


Car for Sale
Top model Honda Accord-2009
 Automatic M-Grey, single owner, power steering central locking system, good running condition, fully insured, owner going abroad.

Contact: Sushil 981810372X,
21, Ram Nagar, New Delhi

Question4. You are Sumita/Sonu .  You have cleared your IIT Entrance Examination. You wish to sell your IIT JEE Vidya Mandir practice material. Write an advertisement to be published in the classified column in not more than 50 words.
sale advertisements writting


For Sale
Available practice material of IIT JEE Exam from Vidya Mandir in good condition. Solved, unsolved material of all subjects with practice papers (subjective and objective both) of Physics, Chemistry, Math including qualifying material for English at very reasonable rates.

Contact: Sonu, C/2 Raj Nagar, Ghaziabad
Ph: 941068225X

Question5. Your brother has been missing for one week. Write an advertisement to be published in a daily newspaper.


My brother, Shantanu missing since 24th April, 20XX
 last seen Karol Bagh, while shopping with family. 16
years old, 5 ‘6” tall. Fair complexion, black hair, speaks
 fluently (English and Hindi). Wearing red T-shirt and
blue jeans. Finder will be suitable rewarded.

Inform A-15, Rai Apartments, Sector 10, Dwarka
Call: Aneesh 934708818X

Question6. You have lost your wallet in a DTC bus. Write an advertisement for the ‘Lost and Found’ column of a newspaper.


Lost & Found
I, GS Malhotra, have lost black wallet in DTC Bus route no 320 from Lajpat Nagar to Khelgaon 19th July, 20XX. Contains credit cards, driving licence, PAN card, Identity card, and cash worth ten thousand. Show concern and return immediately. Finder will be suitably rewarded.

Contact: GS Malhotra, D-23 Saket, Delhi. Phone 983708218X

Question7. A highly placed IT professional settled in UK seeks matrimonial alliance with an exceptionally beautiful, educated, cultured and tall girl of good status Punjabi family. Write a suitable advertisement for the ‘Matrimonial’ column of a national daily.


Bride Wanted
Alliance invited for a handsome, tall and cultured IT professional, 29 years, 180 cm tall, NRI settled in London as CEO of a reputed firm, exceptionally beautiful, highly educated and cultured girl between 21 and 25 and at least 5 feet 4 inches tall. Only status Punjabi families. Send details and photos at

Question8. You are Director of a coaching academy. Write an advertisement for publication in newspaper for admission to the various courses in your institution.


Vision Business Management Institute offers one year diploma courses in computer programming and Business Management. Eligibility-Senior secondary, batches of 20, subdivided into 4 groups for Practical training /field work. Excellent faculty, fee 2500 payable quarterly. Last date for submitting applications 25th June.

Contact: Director VBMI or phone: 2625980X.

Question9. Write an advertisement for the ‘Educational’ column of a newspaper for an institute offering different courses.


Get result IELTS, TOFEL basic advance English speaking, personality development, interview, group discussion, public speaking, Anant’s Advanced English and Communications, SCO 86-87, Circular road, Pune.


Question10. Global Travels c-89, Connaught Place, New Delhi offers its patrons cheapest air tickets for any destination by an airline besides offering consultancy and exchange service. Draft an advertisement for publication in a national daily in about 50 words.


Travel and Tours
Cheapest Air Tickets available for all airlines, all destinations, New York 35500, San Francisco-35000, consultancy, buy/sell currencies. Visit: Global Travels, C-89, Connaught Place, New Delhi.

Phone : 2372344X, 2445500X

In CBSE Board exams, advertisement is asked almost every year. Adversity is of 4 numbers. The easiest questions of the writing section are that students can easily bring more numbers in it.

If the student does not know how to write advertisement, then through this article you can teach to write advertisement. The student has any doubts or questions. In understanding or writing the advertisement, we are touched by the message in the comment box. I will chase you all over.

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